Testimonials

Here are a wealth of valuable testimonials about J’net. And if this isn’t enough, you can always receive a personal reference. Call or send us an email. We look forward to hearing from you!

The Zoonicorns dress up for a Halloween adventure in Season 2.

Mark Lubratt, CEO/Creator Zoonicorn

“J’net works tirelessly…her effort and counsel, wisdom and intuition have guided Zoonicorn to where we have a legitimate path that is potentially evergreen.”

Scott Adams, Cartoonist/Creator DILBERT

“Thanks for making me a millionaire.” And “Jeanette steered the Dilbert licensing program from almost nothing to an international phenomenon.”

Daniel Shaw, Founder and CEO – High Touch Entertainment Corp.

Daniel Shaw, CEO/Founder High Touch Entertainment Corporation with I.M. Spark plush from Teddy Mountain which will be introduced in conjunction with The Spark Experiment graphic novel from Andrews McMeel Publishing April of 2026.

From the moment J’net joined our Spark team, she immediately rolled up her sleeves and dove in with heart, energy, and insight. J’net took the time to truly understand who we are and what we stand for. She learned the depth of our mission to inspire and educate through science, and she instantly saw the potential of Spark. She immersed herself fully taking a deep dive into our brand, understanding our mission, and recognizing the broad potential of our IP. With her extensive industry insight and strategic approach, J’net guided Spark from inception to a major publishing deal with Andrews McMeel Universal for our first graphic novel, The Spark Experiment.

Her expertise didn’t stop there. J’net also secured a plush toy licensing deal that perfectly extends the Spark universe into the consumer market. Her vision, professionalism, and ability to align creative integrity with commercial success have been instrumental in bringing Spark to life.

J’net is so much more than an agent, she’s a true partner. She brings care, passion, and integrity to every step of the process. She is a true partner, savvy, dedicated, and passionate about the brands she represents. Thanks to her leadership and expertise, Spark has achieved milestones that exceeded our expectations and set the stage for an exciting future. We are deeply grateful for her guidance, her friendship, and the incredible results she’s helped us achieve.”

The Zoonicorns dress up for a Halloween adventure in Season 2.

Mark Lubratt, CEO/Creator Zoonicorn

“J’net works tirelessly…her effort and counsel, wisdom and intuition have guided Zoonicorn to where we have a legitimate path that is potentially evergreen.”

Scott Adams, Cartoonist/Creator DILBERT

“Thanks for making me a millionaire.” And “Jeanette steered the Dilbert licensing program from almost nothing to an international phenomenon.”

Daniel Shaw, Founder and CEO – High Touch Entertainment Corp.

Daniel Shaw, CEO/Founder High Touch Entertainment Corporation with I.M. Spark plush from Teddy Mountain which will be introduced in conjunction with The Spark Experiment graphic novel from Andrews McMeel Publishing April of 2026.

From the moment J’net joined our Spark team, she immediately rolled up her sleeves and dove in with heart, energy, and insight. J’net took the time to truly understand who we are and what we stand for. She learned the depth of our mission to inspire and educate through science, and she instantly saw the potential of Spark. She immersed herself fully taking a deep dive into our brand, understanding our mission, and recognizing the broad potential of our IP. With her extensive industry insight and strategic approach, J’net guided Spark from inception to a major publishing deal with Andrews McMeel Universal for our first graphic novel, The Spark Experiment.

Her expertise didn’t stop there. J’net also secured a plush toy licensing deal that perfectly extends the Spark universe into the consumer market. Her vision, professionalism, and ability to align creative integrity with commercial success have been instrumental in bringing Spark to life.

J’net is so much more than an agent, she’s a true partner. She brings care, passion, and integrity to every step of the process. She is a true partner, savvy, dedicated, and passionate about the brands she represents. Thanks to her leadership and expertise, Spark has achieved milestones that exceeded our expectations and set the stage for an exciting future. We are deeply grateful for her guidance, her friendship, and the incredible results she’s helped us achieve.”

P. Jayakumar, CEO – Toonz Media Group Holdings Pvt Ltd

“Working with you has always been a pleasure — your clarity, creativity, and professionalism have been invaluable to the brand (Zoonicorn) and to all of us involved.”

Alan Winnikoff, Co-Princicpal – Sayles & Winnikoff Communications

“My firm has partnered with J’net Smith and All Art Licensing on many projects over the years. J’net is one of the sharpest, shrewdest, most on-point branding professionals I’ve ever known.

J’net is a true titan of the licensing industry. She is a brilliant big picture strategist, while at the same time never missing the smallest detail. Extremely well connected, she is a shrewd dealmaker, with an uncanny instinct for nurturing unproven IP and teasing out those elements that allow it to stand out in the hyper competitive, crowded licensing marketplace.

As a marketer, J’net is highly disciplined, uncompromising and precise. Don’t dare bring her anything less than your A game. She’ll take your work apart and make you do it over again. And she’s always right.

Before I met J’net, I may have thought I had a fairly good idea of what I was doing. I can say with 100% conviction that I’m an infinitely more capable professional after having had the privilege of working with J’net, observing how she operates and learning from her experiences. She is truly a master of our business.”

Patrick M. Shirkey, President – Teddy Mountain LLC

“My business journeys have resulted in meeting thousands of people in several industries. When we found J’net through Zoonicorn, we never realized what we had discovered. J’net’s experience, passion, and understanding of the licensing world in general has helped us to craft a new way forward and it’s very refreshing to have someone that gets it and works well towards a collective outcome. You will not find a better person and professional than J’net.”

Mark Zaslove, Producer/Story Editor (3x Emmy Award Winner)

“I’ve had the pleasure of working with J’net Smith on three seasons of the Zoonicorn in her capacity as Producer/Director and find her both professional and a pleasure. With great communication skills, a strong creative streak, quick to learn, and an ability to see the big picture, while still battling for the little things that make all the difference, she’s a person I hope to collaborate with on many projects in the future.”

Steve Czarnecki, Creative Content Producer, Videographer, Segment Director, Editor for TV, Film, Documentaries, Shorts and Social Media

“I have worked on several video and/or editing projects with J’net for her company and clients. She is always professional and reliable, as well as very responsive, in terms of getting the job done.”

Amy E. Rogers, SEA Director – Self Employment in the Arts

“J’net Smith has presented at numerous SEA events including both regional conferences as well as our national conference. Her sessions are full of useful information and we always receive positive feedback from the attendees. When it comes to presenting on licensing, J’net is our go-to presenter. Outside of her presentations, she takes the time to further engage and interact with the attendees. Recently, we added J’net to our list of SEA Ambassadors as she encompasses what we look for in quality speakers and shares in our passion for helping artists succeed.”

Audrey Ruggieri, Owner – Sun Dance Graphics
Kim Dooley, Licensing Sales Manager – Sun Dance Licensing

“As Fine Art Publishers, Jeanette has been an integral part of setting up our new Licensing division. Her training, organization and insights got us up and running quickly. She is very responsive to our needs and knowledgeable about all aspects of licensing. J’net is easy and fun to work with, and you’ll feel she is a part of your team, whether working on a short-term project or for an on-going relationship, you can rely on. We would highly recommend her services.”

Patricia McKiernan, (former) Executive Director – Graphic Arts Guild

“I have known and worked with J’net Smith for close to 10 years and find her to be one of the most knowledgeable experts on art licensing within the industry. Generous with her time and wisdom, she’s more than happy to help educate and give direction to those seeking to license their work as well as to those seeking to buy licensed work. J’net is my go-to source for licensing information.”

Bob Elsdale, Owner/Photographer – WILDSIDE

“We recruited Jeanette to help us with both branding and contractual issues, at a time of great stress and anxiety for us as licensors. She initially worked with us by phone to sort out the immediate problems and later we met up, to work on the wider issues…I would recommend her without reservation on her general business acumen and as a formidable negotiator!

Jeanette works with great empathy and complete discretion. Very quickly our stress levels were dramatically reduced and we felt confident in our decision making and our business planning going forward. Apart from all this Jeanette is a very likeable person, with a great persona and a great sense of humor. This really helped us…talking to a complete stranger about business strategy in a company that you started and are absolutely passionate about, does not come easy.”

John McPherson, Cartoonist/Creator – CLOSE TO HOME

“Although I have been a syndicated cartoonist for 25+ years and know a lot about the business, I found Jeanette’s insight to be invaluable. J’net looked at my work and saw its potential in a totally different light and allowed me to see opportunities I had no idea existed.”

Jupey Krusho, Character Licensor

“I can’t express how much this helps and how helpful your past few seminars have been. I’ve been listening to a few different Art Licensing coaches lately and you are, by far, the most well-prepared, informative, easy to understand, and quite frankly the most helpful.”